Fraudulent Charity: An Example.

Introduction
Advancement of Artificial Intelligence (AI) and increasing ease of website development is aiding a growing number of scams trying to access your money. You can view Australian scam statistics and be further informed at ScamWatch.
We received a request from a User of Giving Guide asking to verify a charity appealing for donations was legitimately registered in Australia. The User was sent a website link by an acquaintance. Fortunately they picked up on some red flags, prompting the enquiry.
The site will remain anonymous to limit promotion. It’s a good example of what you to consider when determining the validity of a website asking for donations that may look suspicious or unauthentic.
Public Service Announcement
Please take a moment to examine any unfamiliar websites asking for money as not all examples are as obvious as the one featured in this article. Please take your time, don’t buy or donate in a rush and read our other article 10 things to check before donating to a charity.
The Australian Charites and Not-for-profit Commission (ACNC) has recently posted an article. Informing donors to take care when deciding where and how to donate. ANZ Bank has also put an article together further informing the issue.
Red Flags
We investigated the website in question for red flags. We found many to consider. They are not in order of importance or an exhaustive list:
- This charity is not listed on our website. For good measure we also checked the ACNC website which confirmed it is not an Australian charity.
- There is no ABN (Australian Business Number) listed on the website.
- The phone numbers did not match (not in the same country). Possibly from the southwestern quadrant of Missouri in the United States (417) or Georgia, the country, not the US state (995).

- The address is in Victoria, Australia (hence the enquiry), which looked to be an online e-commerce content provider.
- Every volunteer had the last name ‘Smith’.

- They left “Lorem Ipsum” placeholder text (text used in graphic, print and web layouts) in the messaging.

- Every appeal has donation totals ending in thousands (‘000).

- It claimed to be the biggest organisation “In This Globe”.

- Four appeals have all equally raised $45,000 out of $70,000 (64.2%). However, each has met a different percentage of the goal. The “Sponsor a Child” appeal has reached 65% of its goal, the “feed the Children” appeal has reached 70%, “donate today” has reached 77% and “save the children” has reached 85%.

- There is poor grammar, spelling, and attention to detail.
- The mission statement is vague.
- There is no ‘Registered Charity’ Seal from the ACNC. An Australian registered charity would likely have the seal on their website. Pictured below.

Seriously
Although some of the red flags in this article come across as humorous, it is a serious matter, every dollar that goes to a fraudulent entity reinforces the practice. The intent to donate to legitimate causes is reduced. While genuine causes needing support do not receive it. Be vigilant.
It is possible, this is the least attentive, well meaning, legitimate, not-for-profit organisation seeking donations. Although, if their website is representative of their efforts, would they be doing it well?
To informed giving,
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About Us
Integrity, honesty and unbiased assessment are at the core of Giving Guide’s mission. The charity sector is important to the economy and culture of Australia, We believe independently assessing the accountability, transparency and effectiveness of the sector beyond what is currently available is important to it's future.
Giving Guide anticipates enhancing the level of governance and transparency in the Australian charity sector. An independent charity advisor would benefit the sector by helping charities consider exceeding the existing governance standards of the Australian Charities and Not-for-profits Commission (ACNC) to the benefit of donors.
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